Food Bar Market Key Players: Cliff Bar & Company (US), Caveman Foods (US), Kellogg Co. (US), etc.
Food Bar Market Scope
The Food
Bar Market is predicted to grow at a CAGR of 5.08%. In the forthcoming years,
the Market Value is evaluated to touch USD 7.05 Billion by the studied forecast
period 2021-2030. An organic bar is basically a food or a snack with high
nutritive value. It is enriched with high minerals and vitamins that enhance
physical energy. The food bars are manufactured through organic methods and
free from any artificial chemicals. The Food Bar Market is predicted to grow at a CAGR of 5.08%. In the
forthcoming years, the Market Value is evaluated to touch USD 7.05 Billion by
the studied forecast period 2021-2028. An organic bar is basically a food or a
snack with high nutritive value. It is enriched with high minerals and vitamins
that enhance physical energy. The food bars are manufactured through organic methods
and free from any artificial chemicals.
In the
year 2020, the Food Bar Market recorded revenue of USD 1,254.65 Million. Thus,
the significant drivers such as rising disposable income and demand for
packaged and safe snacks are boosting the market value. Thus, the Asia-Pacific
region is predicted to have the fastest CAGR due to this region in the studied
forecast period.
Key Vendors:
Cliff Bar & Company (US), Caveman Foods (US),
Atkins Nutritionals Inc. (US), Kellogg Co. (US), Quaker Oats Company (US),
Nestle (Switzerland), General Mills Inc. (US), Annie’s Homegrown Inc (US),
Orgain, Inc. (US), Nobel Foods (UK), Davis Chocolate (US), Small Planet Foods
(US), Bridgetown Natural Food (US), Hearthside Food Solutions LLC (US), Premier
Nutrition Corporation (US), Amway Corp. (US), Post Holdings (US)
Primary Drivers and Challenges
Food bar
Industry are healthy, quick snacks that are used as heavy meal
replacements. Hectic lifestyles and the prevalence of nuclear families across
developed countries bolster the market growth. Alarming rise in obesity cases
and surging preference for lighter and nutritious food among consumers has
boosted the demand for food bars with low sugar content that offer high
protein, fiber content and more. Growing varieties of foods bars that serve
every purpose including workout, energy, meal, diet, and nutrition are also
responsible for the rise in consumer acceptance, thereby inducing significant
market growth.
Mounting cases of diabetes across the globe has also bolstered the demand for
low-sugar food bars, adding further to the Key
Food Bar Market Players market value.
Emerging
fitness and health trends have given way to higher demand for healthy food
products among consumers. The rich nutrition content in different food bars
also help bolster their appeal among people. Soaring popularity of go-to snacks
and the declining preference for high calorie products such as cakes, cookies
and chocolates could also benefit the worldwide market in the following years.
Many of the food bars generally have a filling of nuts, cereals, and fruits,
which are quite attractive to health-conscious individuals. Besides, the rising
prominence of sports as well as athletic and sports activities and the overall
evolving food habits compel manufacturers to come up with innovative products
that boast of new ingredients and flavors.
Packaged
confectionery food and snacks that are easy to carry
are gaining high traction and therefore, players are focusing more on using
attractive wrappers for their food bars. On the competitive front, companies
are concentrating on entering partnerships with several e-commerce affiliate
outlets to increase brand awareness. Vendors are also keen to carry
out product development activities and launch new food bars to capture space in
diet, vegan, meal-replacing, energy-boosting, and sports niche markets. For instance, in October 2020, General Mills
added a new protein bar to its range of Fiber One snack bars that aid weight
management. These protein bars come in two varieties; namely caramel and
cookies & cream and contain only 90 calories, 1g of sugar and 10g of
protein. With this launch, the company aims to meet with the escalating dietary
requirements of the consumers.
Market Segmentations
The segments of Market Size are divided into
flavours, types, and distribution channels.
Based on flavours, the Market is
divided into Peanut Butter, Spices, Savoury, Fruits, Chocolates, and Others. It
is evaluated that the Peanut Butter Segment will have a robust growth in the
future years.
Based on type, the Market is
divided into Oats Bars, Candy Bars, Protein Bars, Energy Bars, and Others. The
sub-segment of protein bars is estimated to witness the fastest growth in the
future years.
Based on distribution channel, the Market is
divided into Non-Store Based and Store-Based.
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